Understanding your Customers Expectations

It’s often difficult for entrepreneurs to succeed without understanding customers expectations. Changes in customers’ expectations have made many entrepreneurs feel as if they are ill-prepared. My experience as an entrepreneur who has interacted with many entrepreneurs for over seven (7) years clearly shows they all do what is within their means.  However, a customer expectation […]

How to Structure African Startups to Go Global

Africa has recently made significant progress toward realizing its ambition of being a launching pad for most startup businesses. However, Africa’s track record of maintaining and ramping up startups is a different tale. Only few African startups with global impact exist on the continent, the most stemming from the tech industry. In comparison, the Western […]