Defining Your Business Hypothesis
“No business plan survives first contact with customers” – Steve Blank, Silicon Valley entrepreneur. The lean startup movement, pioneered by Eric Reis, is an approach for dealing with the inherent uncertainty in entrepreneurship. It is particularly well-suited to early-stage startups when: The starting point of the lean startup approach is the creation of a Minimum Viable […]
Customer Service: A Customer Retention Strategy
This is a little insight of how customer service has taken the front burner as a customer retention strategy post the Covid pandemic. Let us face it, COVID-19 really opened our eyes to a lot of things and has indeed changed the modus operandi for businesses. 2020 saw a gravitational shift from focusing on just […]
Regulatory Hurdles to Cross Before Registering Your Logistics Business
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Four Things to Consider Before You Outsource a Company
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The expected roles of franchisors in Nigeria to their franchisees
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Guidelines to Developing a Standard Operating Procedures Manual
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